The client wanted a fun team video to grab people’s attention, build brand awareness, and to give their company personality and point of difference from their competitors.
The outcome is a very versatile and engaging video. The non-scripted videos were shot in a couple of hours making it much less disruptive and inexpensive than more formal style videos. By leveraging a simple and popular parody, such as The Office, the video has been able to attract talent and customers, help build the brand identity and stand out from competitors, and boost morale among the team. The client was thrilled with the positive feedback it received and enjoyed the video-making process.