THE TOP THREE USES OF DRONE FOOTAGE AS A BRISBANE VIDEO PRODUCTION HOUSE

THE TOP THREE USES OF DRONE FOOTAGE AS A BRISBANE VIDEO PRODUCTION HOUSE
Tempus Media explains how you can use drone footage to elevate your videos

Utilising drone footage can really set you apart from your competitors. Here are the top three ways we use drone photography and videography for our clients.

When it comes to video production in the construction industry, by far the common request is for drone videography. Aerial footage and photos are arguably the most important aspect (or angle) for orientating the viewers when it comes to the location of a development. For example, drone footage can be used to demonstrate the distance to shopping centres, parks, transport hubs, the city, and your favourite cafe that serves your favourite double-shot ristretto oat flat white coffees (this is actually our coffee order).

In the building phase, we urge our clients to invest in drone construction updates – which are essentially regular drone photos allowing existing – but more importantly potential – buyers to watch the progress of the construction or building process over months. Not only are the updates exciting for buyers and potential buyers, but in an ever-changing environment where there’s nothing but doom and gloom in the building industry, it’s important that the client can clearly see the development going forward and taking shape.

As a Brisbane based video production house we always have a drone construction update ticking along in the background. With these projects, it is important to pick the right time of day so that, for example, the sun is rising over the ocean, or setting behind the city, or in the middle of the day so there aren’t harsh shadows. Knowledge of when it shoot is just as important as knowing how to operate the drone.

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Another really common use of drone footage as a Brisbane video production house is for render backplates and drone view lines. What is that you ask? (I had to ask Pat the same question when interviewing him for this blog). A backplate lets you load a high-resolution 2D image (stay with me!) in the background of a project, e.g. the view from the 10th-story apartment taken by a drone. The architects (or render house) then insert 3D models into the scene to create the render or show the viewer what the apartment (including the view) will look like when the building is complete. It’s seriously impressive what they can do! These images are primarily used as a sales and marketing tool… Let’s be honest, what isn’t related to marketing these days!?

Don’t worry, the construction industry doesn’t get to have all the fun. Drone footage is also used to elevate the value of your corporate videos. As a Brisbane based video production house, we often use drone videography for education videos for schools and universities, business profile videos, meet-the-team videos, and recruitment videos. You name it – we’ve put a drone shot in it! It’s kind of cheating… Like adding herbs to cooking!

Drone shots provide variety to the viewer and keep them engaged, show the proximity to important landmarks, and honestly, things just look better from the sky. You really can’t overdo it on the drone imagery. If you can’t tell we love a cheeky drone shot in our videos!

SET YOURSELF APART FROM THE COMPETITION WITH REGULAR CONSTRUCTION DRONE UPDATES

For more information on how the team at Tempus Media can help you with your drone videography needs drop us a message.

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